Scandic Buys Rival Rica & Expands To 223 Hotels

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Scandic is a hotel chain that has most of its footprint in Sweden, Finland, Denmark and Norway. They operate few hotels in Germany, Poland, Netherlands and Belgium as well.

scandic-rica

Hilton bought Scandic back in 2001 and sold it to a private equity firm in 2007, but retained few hotels from the deal including Hilton Helsinki Strand that used to be InterContinental.

You can access Scandic’s press release about this deal here.

scandic-rica-map

Scandic is now taking over its Norwegian rival Rica Hotels that operate 72 hotels in Norway and Sweden. After this acquisition, Scandic operates 223 hotels in the region.

Conclusion

Scandic has become formidable chain in the Nordics, where many of the global players have very limited coverage.

As is often the case with the hotels in the region, the rooms at the Scandic’s are often rather tiny, but you will get your nights sleep and usually a rather good breakfast.

Scandic has loyalty program too that I may cover in some future post.

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  • Travelista

    It was really sad to lose the ICs, but then, what were IC thinking having 2 properties in such a small city? Hilton has never been up to par with what the Strand was, even though I’m no fan of its location.
    The original property, later quite funnily renamed Scandic Continental (as of a few weeks ago Scandic Park), plummeted in quality.
    Having said that, Scandic is by no means a luxury brand and does quite well in what its brand is about – simple and clean.

    • http://loyaltylobby.com/ John O.

      To my understanding the two InterContinental hotels in Helsinki used to be owned by Finnair. The Finnair bus stops (does it still?) a the Scandic Park (didn’t know that the name had changed).

      The Strand has really small rooms and in need of renovation. I was there last time maybe 18 months ago.

      • Travelista

        Actually, it looks as if the Strand was owned by Metra (now Wärtsilä). Both properties were sold to Arctia in 1996. Arctia’s main shareholder was Alko (!).
        Scandic bought the hotel business a year later.
        Many years ago, the Finnair bus used to drive behind the hotel, but nowadays stops on the bus stop in front of the hotel.

        • http://loyaltylobby.com/ John O.

          Interesting!