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Direct flights are usually more expensive than connecting flights. Airlines know that customers are willing to pay extra in order to avoid connections, especially the always time-constricted business travelers.

The question to ask is how much is too much when it comes to a direct flight. The recently announced Qantas direct service between London and Perth (John talked about it back in December) is probably an example of an airline revenue manager gone greedy. Their inaugural prices are making the news, and not exactly because of how cheap they are.

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