Marriott Rewards is one of the hotel chains that I used to frequent a lot. I have more than 500 qualified nights and probably close to 550 nights if award nights are counted as well. My patronage in the past few years have been on the low side, however.
I believe that Marriott Rewards can be a reasonable program if you can put in a lot of nights. Their MegaBonus promotions typically rewards customers that stay up to 25 nights during a three/four month period.
So, here’s my take what is good and what is not so good about Marriott Rewards. If you agree or don’t, just leave your comments below
– Number of Properties
– Variety of Brands
– Travel Packages
– Email turnaround time
– Corporate Contracts
– “Family” run
– Four status levels
– Elite Guarantees
– Relatively strong worldwide
– Award types
– Discount programs
– Best Rate Guarantee
– Extending elite status indefinitely via buy back
– Lifetime status change
– Number of Airline Partners
– Ability to Change Targeted Offer
– Predictable promotions
– Gift cards
– Marriott Rewards Customer Service Hours
– Boring brands
– Aging properties
– Marriott Rewards vs Ritz-Carlton Rewards
– International stay/points/Platinum arrival gift
– Honesty of the Marriott Rewards Head
– Somewhat hostility towards social media
– Very high elite status requirements
– Lack of communication
– No properties in popular vacation spots like Maldive, Seychelles, French Polynesia etc.
– Expensive Rewards
– Customer Service
– Lack of stay/night for award stays
– Gold vs. Platinum
– Lack of benefits during the weekends and at resorts
– No blackout dates (really?)
– No toll free phone line to Marriott Rewards in the Use
– Misleading Cash & Points Awards
– No late check out benefit
– Lounges not required to be open during weekends
Positives of Marriott Rewards
Number of Properties
Marriott has good penetration in the North American market. You can normally find a Marriott chain property in most cities
Variety of Brands
Marriott has brands from motel type Fairfield Inns to Luxury brands such as Ritz-Carlton.
Marriott tends to be the same Marriott pretty much anywhere you go. The brand consistency is high.
The travel package award option is a very good one, but requires high number of points. You redeem for airline miles and a week along hotel stay. You don’t have to spend the miles at the same time, however. They are just deposited to your chosen frequent flier account/
Email turnaround time
I was positively surprised about Marriott Rewards customer service email turnaround time. I had couple of issued that needed to be resolved. The email reply came usually within an hour after opening a ticket on Marriott.com.
Most major corporations have agreements in place with Marriott for negotiated rates.
It is nice to see a guy, whose last name is Marriott, running the company.
Four status levels
Most of the other chains only have four status levers, but Marriott has four; Silver, Gold, Platinum and Platinum Premier.
Gold and Platinum elite members have service guarantees in case of being walked or downgraded. This makes walking or downgrading and elite member very expensive for the property. Platinum members are also entitled to cash compensation if the property fails to deliver their Platinum amenity. This is quite rare among the programs to have such strong guarantees.
Relatively strong worldwide
Although the North America is Marriott’s stronghold, they do have presence in most major international markets and business/financial centers.
Marriott Rewards has number of different award types from travel packages to seasonal awards.
There are quite a few ways to save on Marriott stays like using promotional code LPR and NPR (when you are eligible for the rates).
Best Rate Guarantee
Marriott’s best rate guarantee is straightforward and you get 25% discount of the lower price that you found. Properties get penalized for offering lower rates via third party channels.
Extending elite status indefinitely via buy back
Once you have qualified for Gold or Platinum, you can essentially use Buy Back he promotion yearly to buy back the status using points.
Marriott is making their lifetime status program official next year. There is a set number of nights that you must have credited to the program and number of points that you have earned. If you are really heavy business traveler, you can get lifetime Platinum status easily in 3 years.
Number of Airline Partners
The number of airline partners that Marriott Rewards has is high.
Ability to Change Targeted Promotions
Most of the yearly promotions are targeted based on your past stay history, but Marriott allows you to switch to a promotion that better fits your needs.
Marriott has been running the same promotions now for several years in a row with minimal modifications.
Marriott has promotions few times a year for miles, Marriott Rewards points, or bonus cash loaded to a Marriott gift card purchases. You can often easily save 10% by buying Marriott gift cards and then using them to pay for Marriott stays.
Negatives of Marriott Rewards
Marriott Rewards Customer Service Hours
Marriott is the only hotel company, that I know of, which has its rewards customer service lines only open during weekdays and even then only during business hours. I normally have time during the weekends to go through issues that I may have had and getting a live contact is not possible.
Marriott doesn’t have any exciting brands and the main Marriott brand is extremely dull.
There are quite a few very old Marriott hotels that should be either completely refurbished or reflagged/rebranded.
Marriott Rewards vs Ritz-Carlton Rewards
Marriott and Ritz-Carlton are effectively same, but you cannot have both account at the same time. You can call to Marriott Rewards and have them switch you back and forth between Marriott and Ritz-Carlton rewards as often as you wish. They must have deemed that the lower Marriott brands would have tainted the exclusively around the Ritz-Carlton and thus decided to keep them “separate” programs.
International stay/points/Platinum arrival gift
This is a huge pet peeve of mine. Marriott is the worst of the five chains that I frequent to post international stays currently. On one trip, I had stays at nine different Marriott properties but only five posted correctly without my intervention. Also, if you contact Marriott Rewards to have a stay fixed, the first reply is to fax them the folio. Most chains can contact the property or see the revenue attached to the stay on their internal systems and have the stay posted while on the phone
Honesty of the Marriott Rewards Head
Couple of years ago, Marriott had relatively severe devaluation of the program a day after voting had ended for the best hotel program.
Somewhat hostility towards social-media
Marriott has their own Marriott Rewards Insiders forums that they prefer over ones that they don’t have control over. Also, the person that occasionally posts on outside forums seems to lack basic understanding of them.
Very high elite status requirements
Marriott has higher requirement for elite statuses compared to other chains. The base level silver requires 10 nights, Gold 50 nights, Platinum 75 nights, and Platinum Premier 125 nights. You cannot qualify based on number of stays.
Lack of communication
There are often changes to the program that are not properly communicated. The program may discontinue award types without giving any proper notification like mass email to all Marriott Rewards members.
No properties in popular vacation spots like Maldive, Seychelles, French Polynesia etc.
Marriott Rewards is not the right program is you prefer having high value inspirational awards on high end vacation spots like French Polynesia, Maldives or Seychelles. Marriott doesn’t have a single property on these three countries for example.
The category creep has made city center hotels in place like Rome very expensive award vise.
Marriott really lacks the proper venue for customer service issues. I have learned that only way to really fix an issue is to contact the Mr. Marriott’s executive office. They seems to have problem solved overnight, however.
Lack of stay/night for award stays
You don’t get stay or night credits for award stays like you do with Hilton or Starwood.
Gold vs. Platinum
Some may argue that there is very little difference between Gold and Platinum and this is certainly true for North American properties. Gold gets you lounge access and complimentary internet access. Platinum only gives you the platinum amenity and occasional better upgrade.
Lack of benefits during the weekends and at resorts
If you are staying at a full service brand that has a lounge but which is closed during the weekend, they are not required to provide you with a breakfast. The resort locations are not required to provide breakfast at all based on the Gold or Platinum elite status.
No blackout dates (really?)
This is extremely misleading and borderline fraud. Marriott Rewards doesn’t have any system wide blackout dates, but individual properties can have them and they can cover months of a year.
No toll free phone line to Marriott Rewards in the US
Marriott is the only company that doesn’t have a toll free telephone line to their Rewards Customer service in the United States. How cheap is that?
Misleading Cash & Points Awards
Hilton, SPG, Priority Club and Club Carlson all have true cash & point awards. You can secure your room by using party cash and points. These are considered awards. But in Marriott’s vocabulary this just means that you can have nights that are paid and nights using points on the same reservations and nothing else.
No late check out benefit
Marriott doesn’t guarantee a late check out even at the Platinum level. Hyatt Diamond, Starwood Platinum and InterContinental Royal Ambassador all guarantee you 4PM late check out that is not subject to availability.
Lounges not required to be open during weekends
Marriott’s brand standard doesn’t require lounges to be open during the weekends and many are closed especially in the North America.
I used to stay a lot at Marriott properties when they have BOGO (free weekend night offer) for elite members and Premium Pound discount vouchers. I still stay at Marriott hotels to fill the requirements of the free night promos, but that’s all. Due to the lower lifetime requirements, I should be lifetime Gold after getting 100K more base points.
I have quite a few friends that really like Starwood properties and are very vocal about them. Some friends prefer Hyatt. But in my extended circle of friends, I don’t have a friend that really like Marriott hotels or prefers to stay at hem.
It seems that the Marriott Rewards has been on an autopilot for the past few years. Other chains have introduced new features and some have beefed up the elite benefits. Marriott has done nothing.