JetBlue sent an email earlier this week and announced their up to 50% bonus (staggered) for buying TrueBlue points. This buy points promotion is valid until March 31, 2014.
The maximum you can buy under this offer is 30K points that gives you the 15K bonus. The price of 45K TrueBlue points is $886.88
You can access this offer on JetBlue’s website here.
The price of a purchased TrueBlue point is 2 cents, but you only get 1.3 to 1.4 cents per point value when redeeming fr JetBlue flights.
It makes absolutely zero sense to purchase JetBlue TrueBlue points at 2 cents each when the value of the point is capped at 1.3 to 1.4 cents.