The Economist magazine has had subscription offers with number of airlines in the recent past and they have now relaunched one with Iberia Plus (they had the same offer available in the spring).
You can get 12 month subscription for both the Economist magazine and its digital versions for $160 (US) that includes 8,000 bonus Avios.
You can access this offer on the Economist’s website here. Switch the delivery country to US to bring up the $160 price.
This is about the cheapest price that you can purchase Iberia’s Avios (2 cents per mile) that you can later transfer to the UK Avios shopping program or to British Airways Avios.
The Economist is truly a great magazine for keeping up to date what is happening in the world’s current affairs and it is very good read during the flights. This is great offer to purchase Iberia Plus Avios for 2 cents and you get the Economist digital and print subscriptions thrown in.