British Airways Executive Club has launched an Avios sale that comes with 35% bonus for purchases made between September 13 – 27, 2016.
British Airways has also temporarily increased the number of Avios you can purchase before any bonuses from 35,000 to 100,000. The number of Avios that you can purchase under this offer with the bonus included is 135,000.
You can access this offer on BA’s website here.
And the price is:
The price of one Avios purchased under this offer is 1.33 Euro cents each
Buying Avios can make sense if you are able to use them for Reward Flight Savers or you have a 2-4-1 redemption voucher and happen to be Gold Guest List member (much better availability). Perhaps you can throw in an upgrade voucher for two as well… There are some partners that have very low or no fuel surcharges at all. Using Avios for those flights can be a good deal.
Considering that BA charges very high fuel surcharges on economy awards, it rarely makes sense to redeem for long-haul economy flights on their own metal (some exceptions as is always the case).
The bonus last time when BA sold Avios was 40%. Unless you need Avios right now, I would wait for a better offer to surface.
Here are the terms and conditions of this offer:
From and including 13 September until and including 30 November 2016, Members can purchase a maximum of 100,000 Avios for the 2016 calendar year; an increase from the previous limit of 35,000 Avios per calendar year.
British Airways reserves the right to alter or extend the period for which the enhanced Avios purchase facility is available, including making the facility permanent.
Purchase and Gift Avios: up to 35% bonus Avios offer Terms and Conditions
- This promotion is only available to Eligible Participants. An Eligible participant is a British Airways Executive Club (‘BAEC’) member who is aged 18 or over. The Promoter reserves the right to verify the eligibility of an Eligible Participant. Eligible Participants confirm that they accept the terms and conditions set out below.
- Between 00:01 GMT Tuesday 13 September 2016 and 23:59 GMT Tuesday 27 September 2016 (the ‘Promotional Period’), BAEC Members will receive up to 35% bonus Avios upon any purchase or gift Avios transaction.
Purchase or gift between 1,000 and 15,000 Avios and receive 10% bonus Avios
Purchase or gift between 16,000 and 34,000 Avios and receive 20% bonus Avios
Purchase or gift between 35,000 and 84,000 Avios and receive 30% bonus Avios
Purchase or gift between 85,000 and 100,000 Avios and receive 35% bonus Avios
- Eligible Participants may gift Avios (purchase for someone else) during the promotional period, provided that the recipient holds or opens a British Airways Executive Club account and the recipient’s BAEC membership number is entered at the time of purchase. Members can receive up to 100,000 gifted Avios.
- Eligible Participants may not purchase or gift more than the 100,000 Avios limit.
This promotion cannot be used in conjunction with other promotions.