Delta Airlines Unveiled Their New “Delta Premium” Economy Class Available On Select International Routes

Delta Airlines has unveiled their much anticipated Premium Economy Class “Delta Premium” which will be available on select international routes starting in late 2017.

dl-premy-jpgDelta Premium will feature an array of amenities such as an elevated footrest, SkyPriority, Premium Meals as well as a Tumi Amenity Kit and Westin Heavenly Blanket.

Premium Economy products can be inconsistent; with some airlines it could be really just a glorified Economy Seat with a bit of extra legroom, or it may be a substantially different, improved product.

You can access Deltas Premium Economy product preview here.

The product description reads as follows:

Experience Delta Premium — a new, superior Delta cabin available on select international routes. You’ll find more space to stretch out and relax with a wider seat, additional recline and an adjustable footrest and leg rest. Plus, with plated meals and a dedicated flight attendant, you can cruise in complete comfort with an enhanced travel experience on Delta’s longest flights.

That sounds pretty decent from the start but how will the seat look and what does the product entail?

delta-premy-seatI have to admit that the imagery Delta provided showcasing the entire cabin looks a bit more exciting than the single seat but well…

As far as the amenities go, Delta filled the basket with some interesting features that round up the Premium Economy product quite well.

SkyPriority is a big plus as it takes much of the stress out of the ground experience. The leg rest really depends on how much you can extend it. I flew BA Premium Economy the other day and found the footrest extremely useless because it could barely be extended much and if your legs are long then this seat feature becomes irrelevant.

I like large screens for the Inflight Entertainment System, especially if the quality and resolution match the size.

premy-amenitiesI admit I rarely get excited about amenity kits anymore with the exception of the Rimowa ones in different colors which I love. In the end, it’s really just about the case unless you fly First Class and some airlines put really nice things in there such as full bottles of cologne or perfume.

This Tumi Amenity Kit is pretty much a Tumi pouch with the same standard stuff inside as any other kit. The Westin branded blanket could be of a bit higher quality than the average aircraft blanket.

Once Delta Premium becomes available in late 2017 SkyMiles Medallion members will have the opportunity to upgrade either into this cabin or the regular business class cabin (Delta One).  More information about Delta upgrades are available here:

Diamond Medallion® Members may use Global Upgrade Certificates to upgrade to Delta Premium. On Delta Premium-equipped aircraft Global Upgrades Certificates can still be used to upgrade to Delta One. Complimentary Upgrades are not available.

There will be three ways to upgrade into Delta Premium:
1. Purchase an upgrade with cash through delta.com or Reservations
2. Purchase an upgrade with miles through Reservations
3. Use a Global Upgrade Certificate, and if not cleared prior to check-in, monitor the airport standby list to see if your certificate clears. Global Upgrade Certificates are only available to Diamond Medallion® Members as a Choice Benefit option.

Certificates are flexible — they can be used to upgrade directly from Main Cabin to either Delta Comfort+, First Class, Delta Premium or Delta One. Or they can be used to upgrade from Delta Comfort+ to either First Class, Delta Premium or Delta One. Or they can be used to upgrade from Delta Premium to Delta One.

Now, at the moment, using an upgrade instrument such as a Global Upgrade Certificate (GUC) on a regular eligible international economy fare will land you in Business Class (and according to the above statement, even on flights that feature Delta Premium service). However, in the future, Delta may shift to one class upgrades with Premium Economy as a separate class.  Will regular economy passengers only be able to upgrade to Delta Premium in the future?  Will you have to buy a Premium fare to be able to upgrade to Business class (Delta One) in the future? Time will tell.

Conclusion

Overall this looks like a really nice product. I’m sure Delta customers (especially SkyMiles Elite members) will be excited to wait for further news from Delta how they are implementing this class of service into their fare structure and how MQM earnings will be affected.

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