Starwood Preferred Guest (SPG) and Uber launched a partnership back in February 2015 (read more here).
SPG members would earn 1 Starpoint for every USD charged for Uber rides and 2, 3, or 4 Starpoints per USD if the rides occurred during Starwood stays depending of the member’s status.
You can access SPG’s web page for Uber partnership here.
READ MORE: SPG Rate & Bonus Points And Miles Promotions
Here’s the new Starpoints earning table for Uber rides effective February 1, 2017:
Here’s the current Starpoints earning table for Uber rides since the program launch:
The number of Starpoints that one earns for Uber rides when not staying at Starwood property is cut by 50% from 1 Starpoint per USD charged to requiring $2 to earn 1 Starpoint. .
I have used Uber quite a lot (more than 600 rides) and don’t mind earning Starpoints for them. Does it make me to choose an Uber? Not Really. I have considered this to be 2% rebate (when not staying at Starwood hotels) that wouldn’t sway me either way to use the service or not.
Not sure why Uber hasn’t launched their own loyalty program? Would be way to incentivize users of their platform. They run quite a few promotions for the drivers based on the discussions I have had during the rides.