Marriott Bonvoy Oscars Ad

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Marriott Bonvoy had a minute long ad during the Oscars last night (does anyone still watch the telecast?).

Just in case you managed to miss this ad and how many times the cheerful people uttered BONVOY, we have it linked above.

You can access Marriott Bonvoy here.

Conclusion

Call me old fashioned but Marriott should have spent all this money they are using to market the launch of Bonvoy to:

1. Make sure that their IT is ready (non-posting stays and all other continuing issues).

2. Train customer service employees (many don’t have an idea what they are doing)

3. Ensure that properties are delivering the benefits (many issues)

Members who stay at Marriott Bonvoy affiliated properties and participate into this program are getting annoyed. Why promote something that they cannot deliver? Wasted money.

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