Delta has been sending out emails today about its SkyMiles Select-product that was quietly launched a couple of weeks ago.
SkyMiles Select is priced at $59 for a year and comes with 8 drink coupons (electronic), Main Cabin 1-priority boarding (third or fourth boarding group), and a bag tag.
You can access this offer on Delta’s website here.
Delta values SkyMiles Select at $100 but has discounted it down to $59. The $100 valuation comes from 8 drink certificates with a value up to $9 each and $15 priority boarding for each leg (2).
The priority boarding applies for basic economy reservations too that otherwise would likely mean gate-checked carry-on.
Here are the benefits that Delta had on its email:
Delta SkyMiles Select can make sense for those that don’t want to get one of those Amex Delta-cards, won’t fly enough to get an elite status, and prefer not checking their carry-on that otherwise would likely be gate checked.
I would image that SkyMiles members that purchase Select are also sticker. They are likely willing to pay a bit more to fly on Delta, knowing that they get, at the minimum, the priority boarding even if no drink chits left
Here are the terms and conditions of this offer:
*Based on maximum value of $9 per drink certificate for a total of 8 certificates valid for one year and $15 per Priority Boarding purchase per flight leg, based on an average of 1 round-trip flight per year. Values based on current on-board pricing for domestic, Delta-operated flights. Alcoholic beverages may be complimentary based on the cabin of service or the flight selected and therefore would not require the use of a drink certificate.
This offer is non-transferable, and ineligible registrations may be cancelled. SkyMiles Members age 21+ residing within the United States and its territories may subscribe to SkyMiles Select for $59 for a one-year period (the “Membership Term”). Membership fees must be paid with a valid U.S. major credit card. This membership does not automatically renew. SkyMiles Members can earn Medallion Qualification Dollars (MQDs) from purchase of SkyMiles Select membership. Benefits include eight in-flight complimentary drink certificates redeemable on Delta and Delta Connection flights, unlimited access to “Main Cabin 1” Priority Boarding on Delta and Delta Connection flights during the Membership Term, and one limited-edition bag tag. Membership and benefits are valid for 365 days starting the day after customer enrollment. Product is non-refundable/non-transferable. Medallion Members and holders of the Delta SkyMiles Credit Card by American Express may already enjoy Main Cabin 1 Priority Boarding or better; purchase of the membership does not entitle subscriber to any further-enhanced boarding benefit.
Main Cabin 1 Priority Boarding
To receive “Main Cabin 1” Priority Boarding on Delta and Delta Connection flights during the Membership Term, the reservation must include the SkyMiles Select member’s SkyMiles number. Priority Boarding is also available for passengers traveling in the same reservation as the SkyMiles Select Member. Maximum nine passengers per reservation can receive the Priority Boarding benefit. Priority Boarding will only be available on Delta and Delta Connection carrier-operated flights. Delta does not offer Priority Boarding on Delta Shuttle® flights.
Drink certificates can be accessed via the MyWallet feature when logged into your SkyMiles account at Delta.com or the Fly Delta App. No physical drink certificates will be mailed to SkyMiles Select members. Alcoholic beverages are available in flight on most Delta and Delta Connection-operated flights for customers age 21+. Voucher must be printed when flying on Delta Connection carriers operated on an aircraft without a First Class cabin. Voucher is subject to all applicable laws and void where prohibited by law. All selections are subject to availability. Duplicated or altered vouchers will not be accepted. Certificates have no cash value. Please enjoy responsibly. Vouchers expire one year after issuance and the expiration date is noted directly on the voucher. Certificates cannot be sold, auctioned or bartered, and any attempt to do so will render them void.
Limited-Edition Bag Tag
SkyMiles Select members are entitled to one limited-edition bag tag. It will be mailed to the shipping address listed in the Member’s SkyMiles account profile at the time of purchase.
All SkyMiles program rules apply to SkyMiles Program Membership, miles, offers, mile accrual, mile redemption and travel benefits. To review the rules, please visit Membership Guide & Program Rules. Offers void where prohibited by law. Other restrictions may apply. Limited to one membership within 365-day period. Multiple registrations under this offer are not allowed. Offers, rules and benefits subject to change at any time without notice. Delta may discontinue this offer at any time