Shangri-La has decided to extend all Golden Circle tier status (Diamond & Jade) worldwide through December 31, 2021, due to the on-going coronavirus outbreak.
Cancellation waiver has also been extended through March 31, 2020, for members in Greater China (mainland, Hong Kong, Macao & Taiwan) and Korea, and everyone, regardless of the booking channel through March 1.
You can access Shangri-La’s website here.
UPDATE: Email that Golden Circle has sent out to members:
Here’s the announcement from Shangri-La:
(Hong Kong, 26 February 2020). In view of the recent COVID-19 outbreak, Golden Circle, the loyalty programme of the Shangri-La Group, is extending tier status for its Diamond and Jade members globally. With this extension, all Golden Circle Diamond and Jade members will maintain their current tier status and benefits until 31 December 2021. The updated status validity will be reflected in members’ profiles with immediate effect.
“The health and wellbeing of our guests and members are of utmost priority to us. We understand that because of the COVID-19 situation, our members’ travel plans may have been impacted and/or their hotel stay affected,” said Wee Kee Ng, Vice President, Marketing (Loyalty), Shangri-La Group. “To alleviate our Diamond and Jade members’ concerns on the validity of their membership status and as an expression of our gratitude for their continued support, we have opted to extend their membership status and benefits globally.”
Given the latest developments on the COVID-19, Shangri-La Group will also extend its cancellation waiver policy for all guests travelling to any of our hotels in Greater China, and for guests who plan to travel from Greater China and Korea to any of our hotels globally, on or before 31 March 2020. The Group will waive the cancellation charges regardless of booking channel for bookings made prior to 1 March 2020. Please refer to the terms & conditions for reservations made after 1 March 2020.
Shangri-La has a strong presence in Asia and especially in China, and thus this announcement for blanket status extensions make sense.
I Imagine that other hotel groups and airlines may eventually need to take similar steps when the virus keeps spreading and affecting travel worldwide and not just in Greater China and/or Asia