TAP is celebrating its 75th Anniversary in 2020 and has relaunched promotion to get new members to sign up for Miles&Go (and buy some miles).
New members who have signed up since January 1, 2020, can register for a status match that comes with a challenge (to open up your wallet).
You can access this offer on TAP’s website here.
Members that have signed up for Miles&Go can match a status from the following programs:
Silver
Gold
Then comes the interesting part. For the match to be processed, Miles&Go members must either buy miles or sign up for their paid Club Miles&Go by April 30, 2020.
Status validity
The status is valid through April 30, 2021, and is extended (I would assume for 12 months) if following qualifying activity is achieved:
- Gold: 25,000 status miles
- Silver: 10,000 status miles
Gold status qualification & requalification requirements:
Partner awards:
These are likely return awards in business class.
TAP has a separate offer to buy miles that ends today!
TAP Miles&Go Buy 160,000 Miles For $870 (Today Only!)
Conclusion
It is unclear what will happen with TAP once they start operating flights again. The airline is half-owned by the Portuguese government. The consortia lead by David Neeleman (founder of JetBlue and other airlines) owns 45 and the employees’ rest.
I would think that it is very unlikely that the Portuguese government would allow TAP to collapse.
Here are the terms and conditions of this offer:
And here frequently asked questions:
What is the TAP Miles&Go Challenge?
The Challenge is available to new TAP Miles&Go Clients who are already members of selected other miles/status programmes and who are interested in finding out about the benefits of TAP Miles&Go Silver and Gold status. The TAP Miles&Go Challenge offers the chance for those who meet the requirements to temporarily obtain this status.
How do I partake in the Challenge?
To be eligible, you must be a member of a status/miles programme that is covered by this scheme (see below). Only registered TAP Miles&Go clients will automatically be eligible to participate in the Challenge from April 1, 2020. When registering with the TAP Miles&Go Programme, you must provide your Customer Card from another eligible Miles Status/Program that proves you have a status that is the equivalent of the TAP Miles&Go status you are applying for.
Once you have signed up you must join a Club TAP Miles&Go or purchase miles at our miles store in order to be eligible for Silver or Gold status.
What status/programs are eligible for Gold status through the Challenge?
For how long will I have access to the benefits of the status which I apply?
Until 30 April 2021. However, you can renew for an annual accumulation period if you meet the following conditions:
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Earning 25,000 Status Miles (Gold);
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Earning 10,000 Status Miles (Silver).