Best Western Rewards announced its Covid-19 reservations and elite status response two weeks ago (read more here).
Now, Best Western has decided to rewards Front Line Heroes by giving them an elite status or by upping their existing one.
You can access this offer on Best Western’s website here.
READ MORE: Best Western Rewards Rate & Bonus Points And Miles Promotions
Here’s what Best Western Rewards is offering to Front Line Heroes:
- New BWR members will receive an upgrade Gold Elite status
- Current Elite BWR members will receive an upgrade to next Elite status
- Current Diamond Select Elite tier members will receive a Diamond Select for Life status
Here’s what Best Western considers front line heroes:
- Medical field
- Hospitality industry
- Restaurant industry
- Shipping
- e-Commerce
- Retail
- and others.
Conclusion
Quite interesting offer from Best Western Rewards for people that are working and staying at hotels during thus pandemic time.
Here are the terms and conditions of this promotion:
Individuals who (a) serve in essential roles* on the front lines for the COVID-19 response; (b) are Best Western Rewards® (“BWR®”) members or enroll in BWR; and (c) register for the Program by Friday, July 31, 2020, 11:59 pm MST; will receive one of the following benefits:
- Newly enrolled BWR members will receive an upgrade to Gold Elite level
- Elite level members will receive an upgrade to the tier above their current Elite level
- Diamond Select members will receive a “Diamond Select for Life” Status**
There is a limit of one (1) upgrade that may be earned through this Program. There is a limit of one (1) upgrade in a 12-month period. Members who earned an upgrade by meeting tier requirements during the past twelve (12) months are eligible to earn an upgrade through the Program. Newly upgraded Elite members will maintain their Elite tier status until January 31, 2022, without meeting tier requirements. Program registration and BWR enrollment/membership required prior to Friday, July 31, 2020, to earn the upgrade. BWR enrollment and registration may be completed by visiting bestwestern.com/frontlineheroes.
No extensions, substitutions, or replacements available. Program may not be valid with certain other offers, promotions, or discounts. Program is subject to cancellation or change without notice. Please allow for approximately two to three weeks (2 to 3) weeks for the upgrade to occur. All BWR program rules apply. Visit bestwesternrewards.com for complete program terms and conditions.
*Essential roles are defined as any employee in the medical field, the hospitality industry, the restaurant industry, shipping and e-Commerce, retail, and others.
**“Diamond Select for Life” status is a VIP Diamond Select status where annual downgrades do not occur to the “Diamond Select for Life” Elite members’ tier.
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Anyone else doing this?
Thank you so much for bringing this to my attention!!! Registered.
I know they mean well, but exactly what elite benefits does Best Western have. If anyone who qualifies for this and also has elite status with either Hilton/Hyatt/Marriott; they will undoubtedly be disappointed. Almost seems like a PR fluff than anything else.
Hi, I think I am the perfect candiate to answer your question. I have had status with Marriott & Hilton for the last couple of years. I am also Diamond Select with Best Western and hold their Canadian CC. Best Western is one of those underated niche hotel programs with hidden gems of value if you know where to look. Years ago I had a 60000 sign up bonus on their CCc and have kept it ever since I often travel off the beaten path and sometimes Marriott & Hilton are just not available. There are some strange places with Best Western properties and whenever I pull out my Best Western credit card and they see Diamond Select status the staff seem to go out of their way to make sure I have good experience. There is usually a welcome gift bag, bonus points and a room upgrade upon arrival. Choosing a Best Western property you have to do your research as there are many very different and unique properties in very convienent locations. Some examples I have stayed at properties with free welcome drinks, free to use laundrymats a few times, car washes… yes some properties have a car wash and I have yet to see one of those at a Fairfield, Four Points, or Hampton etc.. in another case in Toronto I had access to the ajoining Sheraton hotel ammenties due to the owner owning both properties. You get the idea. Generally overall I often get very flexible check in and check out times with Best Western depending on my needs and the availability at lower price point when compared to a lot Marriott or Hilton properties. I find the Best Western properties are often more willing to bend the check in and check out times compared to the Marriott & Hilton properties which is appreciated.
I do get a decent point redemptions, and better prices compared to most guests as I have the option between 3 or 4 different rates depending on current promotions, my work and membership status.There are also hidden gems of value to be found with point redemptions there are 5000, 8000 & 10000 point redemption options certain days of the week at some properties around the world and the cash & points values don’t always line up similar to Marriott where sometimes it’s better to pay cash… other times it’s better points. Points can be earned through the credit card for stays at Best Western and that’s the only place I pretty much use the card and charge everything to the room. Upon completion of your stay fill out the survey for bonus points. Make sure to register regularly for all the system wide promotions which are much more frequent than Marriott or Hilton promotions and they often overlap. At the moment I think there is 3x the points, 25$ gift card for each night + make two stays at any property and get a free night at any property which can be used at any property even the more expensive ones.
Now this promotion in particular I really like because it means I now have Best Western membership for life without worrying about having to requalify every year. I could say more about the brand but maybe you have some more questions?