British Airways has today decided to extend some members elite tier level by 12 months, but only for those whose tier collection year ends between July 1, 2021 and December 31, 2021.
BA has already decreased the number of Tier Points required for renewals and upgrades in the current qualification period by 25%.
This policy – while beneficial for some – will without a doubt enrage countless others whose qualification falls in the time period either before or after the time frame given by British Airways. Another unbelievable blunder by the carrier.
Tuesday 9 March 2021
- Members whose Tier Point collection end date falls between 1 July and 31 December 2021, will have their Tier status protected for an additional 12 months, irrespective of how many Tier Points they earn.
- It means that no British Airways Executive Club member, including Bronze, Silver and Gold card holders will lose their Tier status in 2021.
- This follows members receiving a one-year extension last June.
To thank customers for their loyalty during an extremely difficult period in its history, British Airways has today announced it will be protecting the Tier status of Executive Club members for a further year. This means that any member renewing in 2021 will enjoy their status for another year, irrespective of how many Tier Points they earn.
Eligible members will receive an additional 12 months on their Tier status expiry date which will be updated in their Executive Club accounts this week.
Niall Rooney, Head of the British Airways Executive Club, said: “As we await the Government’s decision in April and plan for the safe restart of travel as soon as possible, we want to thank our Executive Club members for their loyalty during the most difficult time in the airline’s history.
“We know many of our members haven’t been able to travel, but today’s news means they can keep their benefits for longer and use them when they’re able to fly again. We hope this complements a number of measures we’ve already introduced, including our book with confidence commitment, which provides flexibility and reassurance for our customers.”
Today’s announcement means that qualifying members will have received two years of protection. It also means that no British Airways Executive Club member will lose their Tier status in 2021. …
And finally, British Airways continues to reduce the amount of Tier Points needed to reach each Tier by 25 per cent for those whose Tier Point collection year ends before July 2022.
Oh maybe not in 2021 but how about those whose status will drop in early January of 2022 (like myself) or those whose tier collection year ends in the next couple of month before the ominous July 1st cutoff?
What an absolute farce!
BAEC has previously extended these accounts in the latest round (first those memberships with Tier Point collection end dates of July 2020 – June 2021, then all others). Again instead of a implementing a blanket policy they first singled out random nonsensical dates before extending it to all accounts.
This system of a flexible tier point collection year causes way too much trouble. I wonder why they won’t finally use this time where almost nobody is flying to adjust the program to a common January 1st – December 31st calendar year system to make life easier for everybody.
Currently British Airways Executive Club has the following policies in place
Executive Club voucher extension:
The 6-month extension in February applied to Gold Upgrade Vouchers, American Express Companion Vouchers, Chase Travel Together Tickets, RBC Companion Award Vouchers, Asba Companion Vouchers, RSB American Express Companion Vouchers and RSB World Mastercard Companion Vouchers
Reduced Tier Point Qualification:
- Bronze: From 300 to 225 Tier Points or 18 eligible flights
- Silver: From 600 to 450 Tier Points or 37 eligible flights
- Gold: From 1500 to 1125 Tier Points
The reduction of the tier point qualification hurdle means very little if you can’t fly anywhere due to closed borders or stay at home orders as they are currently in effect in the UK.
British Airways will extend the tier status by a year but strangely only for those members whose tier collection year ends between July 1, 2021 and December 31, 2021. What a totally bonkers policy, I can already foresee people going crazy over this with rage.
I personally have no upcoming paid trips on the horizon until this Covid-19 nightmare is nearing a turning point leading to entry bans being lifted in countries where I’d like to visit.
I am not confident if I will continue crediting Oneworld flights to Executive Club once Alaska Airlines has joined the alliance. The number of miles you earn with most partners is, at least for now, much more lucrative on Alaska’s program while being lackluster on BAEC even as a Gold Member (no bonus on almost any partner).