Cathay Pacific teased about combining its Marco Polo and Asia Miles program in July 2021 (read more here and here) that was supposed to take place in the first half of 2022, which is now long gone.
The Cathay program launch is now taking place on August 17, 2022, but there don’t appear to be any changes to the program beyond the name change.
You can access Cathay Pacific here.
Email From Cathay Pacific:
| We’re now just days away from the launch of the elevated Cathay membership programme on 17 August 2022. With the easing of COVID-19 entry rules for international arrivals into Hong Kong effective today, we couldn’t be more excited for you soon to discover a world of exclusive rewards and experiences. |
| Our enhanced website, app and programme make it easier than ever to explore all of your benefits and rewards in one place. |
| Updates to our Terms and Conditions As you know, we’re bringing together the best of Marco Polo Club and Asia Miles into a single membership. As part of this process, we’ll be updating our Terms and Conditions, effective 17 August 2022. To read the latest Terms and Conditions in full, please click here. |
| You don’t need to take any action to accept these changes – simply continue enjoying your membership as usual. |
| Updates to our Privacy Policy As an Asia Miles member, you have provided your personal data to us, Cathay Pacific Airways Limited and Asia Miles Limited. We will continue to process this data for the management of the refreshed Cathay membership programme, and we’re updating our Privacy Policy to reflect this. |
| These changes will also come into effect with the launch of the Cathay membership programme on 17 August 2022. You can click here to review the updated policy. |
| Should you have any queries on how we will continue to process your personal data in connection with the Cathay membership programme, please contact our Data Protection Officer at dpo@cathaypacific.com. |
| We look forward to welcoming you to the elevated Cathay membership programme. Stay tuned for more exciting news from us next week. |
The announcement in 2021:
Cathay Pacific Combines Marco Polo Club & Asia Miles Under Cathay
Conclusion
Why launch an “enhanced” program if there are zero enhancements beyond a name change?
I would not call entry requirement to Hong Kong much eased if they still require three days of hotel quarantine followed by four days of self-monitoring with more than 10 covid-tests.
It seems that Cathay Pacific merely renames the Marco Polo Club as Cathay, as based on the T&Cs, you still collect Asia Miles.
What was this “enhancement” really about?
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